
Girl group KiiiKiii (Jiyoo, Esol, Sooyi, Haeum, Kiya) set the comeback stage ablaze during their first week, captivating global fans!
Beginning with Mnet’s ‘M Countdown’ on January 29th, KiiiKiii brought their title track ‘404 (New Era)’ from their second mini-album ‘Delulu Pack’ to KBS 2TV’s ‘Music Bank’, MBC’s ‘Show! Music Core’, and SBS’s ‘Inkigayo’.
The members maximized KiiiKiii‘s unique vibe with their alluring vocal colors and dynamic, energetic performances. Their exceptional concept interpretation, fused with the distinct personalities of all five members, left an indelible impact on every stage. The voguing-inspired movements, the cheeky ‘tongue-out’ point choreography, and the dynamic formation changes offered both visual delight and a lasting impression.
A Whirlwind of Iconic Performances 🎤🔥
Captivating Audiences Across Music Shows
- On ‘M Countdown’, KiiiKiii transported viewers to ‘KiiiKiiiland’ with confident expressions, sharp choreography, and a performance steeped in their signature Gen Z swagger, drawing everyone into their world. ⚡
- ‘Music Bank’ saw them embrace a street-style aesthetic from their music video, delivering an even more deeply conceptualized stage. 👟
- For ‘Show! Music Core’, their witty, kitsch outfits heightened the retro atmosphere, showcasing their unparalleled ability to embody any concept while amplifying the song’s charm. 🔥
- Finally, on ‘Inkigayo’, KiiiKiii solidified their presence with even more robust live vocals, an electrifying performance, and sophisticated facial expressions that truly captivated the audience. 🎤

Amidst the comeback fervor, Sooyi garnered significant attention as a special MC on ‘Show! Music Core’. Her refreshing charm and delightful performance chemistry with her fellow members, who appeared for a comeback interview, brought smiles to everyone’s faces.

Unpacking the “Delulu Pack” Narrative
KiiiKiii made their comeback on the 26th of last month with their new album, ‘Delulu Pack’. This album beautifully unfolds KiiiKiii‘s New Year’s wish to freely exist as ‘who I am now’, presented in their unique style. It embodies KiiiKiii‘s proactive approach, not by altering reality’s framework, but by adding layers of color, texture, and narrative to create fresh scenes.
Chart-Topping Triumphs and Global Connection
‘404 (New Era)’ soared onto Melon’s TOP100 shortly after its release, demonstrating a sharp upward trajectory and claiming the #1 spot on the HOT100 as of midnight today (the 2nd). It also dominated real-time charts, reaching #1 on Bugs and making significant waves on Genie, Flo, and Vibe. Furthermore, it secured #1 on the Korean Apple Music trending songs and videos charts, with ‘Delulu Pack’ also topping the trending albums.
Globally, the album entered the iTunes K-Pop Top Albums chart in 19 countries and regions (as of 11 AM today), with all tracks, including the B-side ‘Delulu’, climbing various Top K-Pop charts, solidifying KiiiKiii‘s footprint in the global music world.
Alongside these successes, KiiiKiii is fueling comeback excitement through various video content and short-form challenges. Notably, the previously released ‘404 (New Era)’ choreography video, showcasing their Gen Z-infused styling and performance in detail, reached #3 on YouTube’s daily trending music videos. KiiiKiii is also creating buzz with an addictive choreography challenge, demonstrating incredible performance chemistry with diverse artists.
With a successful comeback launched, KiiiKiii will continue to meet fans through vibrant comeback activities.
KiiiKiii‘s first week proved they are not just performing, but truly crafting an unforgettable experience with every stage, showcasing their undeniable appeal and powerful collective energy. Their ability to connect with fans globally through compelling performance and a clear artistic narrative truly sets them apart. ✨
Editor: Minji Park 🎤




















