Seoul is about to be painted purple with an awe-inspiring display of BTS Jungkook‘s comeback support as his highly anticipated return nears. Dedicated fans are transforming the cityscape into a vibrant canvas, promising an unforgettable welcome for the artist.
The streets around Gwanghwamun and Cheonggyecheon are set to become a grand visual spectacle, with three prominent digital billboards dedicated solely to Jungkook, drawing immense public attention ahead of his upcoming comeback.
A Dazzling Visual Narrative Across Seoul
According to ‘Jungkook Supporters,’ Jungkook‘s domestic fan club, a breathtaking comeback cheer campaign will illuminate Gwanghwamun’s central Lumimedia billboard for three days, from March 19th to 21st.
- 📸 This colossal screen, measuring an impressive 22.2m wide and 30.5m high, is slated to captivate passersby more than 70 times daily.
Adding to this visual feast, on March 21st, two digital media billboards at the heart of Cheonggye Plaza – specifically on the Cheonggye Korea Building – will showcase Jungkook‘s comeback visuals over 100 times throughout the day, amplifying the excitement among fans.

A Rich Tapestry of Fan-Led Visual Experiences
‘Jungkook Supporters’ has a storied history of crafting immersive visual experiences for Jungkook. Last year, they celebrated his birthday with an enormous 249m² wrapping advertisement adorning the grand staircase of Yongsan IPark Mall’s ‘The Stair.’
- 🎨 The surrounding area was further transformed into a dedicated Jungkook theme with birthday visuals broadcast across eight digital taxi shelters (four standard and four panoramic) in front of the IPark Mall staircase.

Their creative dedication also extended to commemorating Jungkook‘s military enlistment, orchestrating a series of heartwarming events:
- ☕ Coffee truck events providing warmth and comfort.
- 🖼️ A large-scale banner exhibition at Café Seoul Forest, showcasing his journey.
- 🎈 Enchanting character balloon installations bringing joy.
- 📸 Fun four-cut photo booths and gacha events for interactive fan engagement.
- ✨ Thoughtfully designed outdoor decorations, creating celebratory atmospheres.
Their unwavering devotion continues with ongoing support, including visually striking displays on premium city buses across two routes in Seoul, corporate taxi advertising in Yeoncheon, and an impressive collection of over 50 banners and 150 street light pole banners, ensuring Jungkook‘s presence is beautifully felt across the city.
The sheer scale of these visual tributes elevates fan love into a breathtaking art form, truly capturing the profound connection between Jungkook and his dedicated supporters. This kind of unified visual narrative speaks volumes about their devotion and further cements his iconic status.
Editor: Jayden Han 📸
















