ILLIT’s ‘NOT CUTE ANYMORE’ is Officially Knocking on Billboard’s Hot 100! 🤯📈

The K-pop world is buzzing, and for good reason! Hello Korea has been closely watching the phenomenal rise of rookie girl group ILLIT, and their track, ‘NOT CUTE ANYMORE,’ is proving to be an unstoppable force, now poised to enter the prestigious Billboard ‘Hot 100’ main song chart. This isn’t just a win; it’s a meteoric ascent that has us all taking notes.

According to the latest charts released by U.S. music media outlet Billboard on January 13 (chart dated January 17), ‘NOT CUTE ANYMORE,’ the title track from ILLIT‘s first single album, featuring members Yunah, Minju, Moka, Wonhee, and Iroha, jumped an impressive three spots to land at No. 7 on the ‘Bubbling Under Hot 100‘ chart. For those unfamiliar, this chart ranks songs just shy of making it onto the ‘Hot 100,’ making ILLIT‘s proximity to the main chart a significant milestone!

In fact, ‘NOT CUTE ANYMORE‘ has been on a consistent upward trajectory since its debut on the ‘Bubbling Under Hot 100.’ It first entered at No. 17 on the January 3 chart, climbed to No. 10 by January 10, and now, for the third consecutive week, it has secured its highest position yet at No. 7. This steady climb signals undeniable global momentum.

Speaking of global momentum, the track is absolutely crushing it on global song charts, which are powered by streaming data from 200+ countries and regions worldwide. This week, ‘NOT CUTE ANYMORE‘ secured No. 45 on Billboard ‘Global (Excl. US)’ and No. 60 on ‘Global 200.’ These positions mark a significant rebound of seven and ten spots, respectively, from the previous week, setting new personal bests for the track. It’s clear that ILLIT‘s sound is resonating across continents!

Interestingly, a major driver behind this viral surge is the short-form content phenomenon. ‘NOT CUTE ANYMORE‘ has become the anthem for the trending ‘hoodie grab shot challenge,’ catapulting it to global recognition. It has firmly held its ground in the Top 10 of YouTube’s ‘Daily Shorts Popular Songs’ in key markets:

• 🇺🇸 United States: No. 6
• 🇦🇺 Australia: No. 5
• 🇬🇧 United Kingdom: No. 7
• 🇨🇦 Canada: No. 7

Meanwhile, in their home country, the song has maintained the top spot on the Korean YouTube chart for over 30 days as of January 11 – a true testament to its sustained local popularity.

Riding this wave of widespread popularity, ILLIT recently made a dynamic return to domestic music shows, further igniting the chart resurgence. Following their final stage on SBS ‘Inkigayo’ on January 11, ‘NOT CUTE ANYMORE‘ soared to No. 17 on the Melon Daily Chart. Furthermore, their second Japanese digital single, ‘Sunday Morning,’ released on January 13, immediately entered the AWA Music Real-time Rising Chart at No. 1, confirming their scorching hot appeal in Japan too. ILLIT is truly owning every stage!

As editors at Hello Korea, we are absolutely thrilled to see ILLIT‘s organic rise and global impact. This isn’t just about chart numbers; it’s about a group connecting with Gen-Z audiences worldwide through authentic content and catchy tunes. We predict ‘NOT CUTE ANYMORE‘ is just the beginning of their global takeover!

Stay tuned to Hello Korea for all the latest on ILLIT and more K-pop sensations!

Editor: Mia Kang 🌈