NAZE Conquers Tokyo Girls Collection Again: A Pre-Debut Masterclass in Global Market Entry! 🚀✨
In the fiercely competitive global entertainment market, strategic pre-debut moves are paramount. Rising K-Pop group NAZE is demonstrating a masterclass in this, solidifying their international footprint even before their official debut. Their latest high-profile appearance at Japan’s largest fashion festival is a testament to a meticulously planned global strategy, signaling their potent influence in the cultural landscape.

The newcomer boy group from C9 Entertainment recently graced the stage of the ‘SDGs Promotion TGC Shizuoka 2026 by TOKYO GIRLS COLLECTION’, held in Shizuoka, Japan. This marked a significant moment as NAZE delivered a special live performance, treating global fans to a sneak peek of their highly anticipated drama, ‘DREAM STAGE’. Their vibrant visuals combined with fluent Japanese and an energetic greeting immediately captivated the audience, demonstrating their readiness for a global audience.
During the event, NAZE engaged in a talk show, sharing behind-the-scenes anecdotes from the filming of ‘DREAM STAGE’. They shared the stage with renowned Japanese actress Ikeda Elaiza, who plays their manager in the drama, fostering a warm and engaging atmosphere. This cross-cultural interaction underscored their adaptability and charisma, crucial traits for international success. Furthermore, NAZE thrilled fans by pre-releasing ‘BABYBOO’, an OST from ‘DREAM STAGE’, captivating everyone with their refreshing performance, powerful vocals, and a synergy that belies their rookie status.
This appearance at TGC Shizuoka 2026 is not NAZE’s first foray into the prestigious Japanese fashion event circuit. They previously made an impactful showing at ‘The 41st Mynavi Tokyo Girls Collection 2025 AUTUMN/WINTER’ last September. This consistent presence at such high-profile events highlights a deliberate strategy to expand their global reach even before their official debut.
- 🎤✨ Strategic Visibility: Repeated appearances at Japan’s largest fashion festival, TGC, showcase a smart pre-debut strategy for market penetration.
- 🎬📺 Drama Debut: Their drama ‘DREAM STAGE’, set to premiere on January 16 on TBS, is a key component of their integrated media strategy.
- 🌟 Cross-Cultural Appeal: Fluent Japanese and interaction with local celebrities like Ikeda Elaiza demonstrate their commitment to connecting with international audiences.
- 🚀 Pre-Debut Influence: Proving their industry influence across multiple sectors—music, fashion, and acting—even before their official launch.
Speaking of ‘DREAM STAGE’, the drama casts NAZE as seven trainees striving to achieve their dreams, transcending generational and national boundaries. This narrative resonates powerfully with their real-life journey toward an official debut, promising to deeply connect with global viewers. The synergy between their on-screen narrative and off-screen aspirations is a compelling factor that will undoubtedly amplify their appeal.
NAZE’s calculated pre-debut strategy, leveraging platforms like TGC and an international drama, is a shrewd move for long-term global market integration. This multi-faceted approach minimizes risk while maximizing brand exposure, setting a new benchmark for rookie idol group debuts.
As NAZE continues its meteoric rise, Hello Korea will be watching closely for their official debut and further global ventures.
Editor: Daniel Park 📊












