Seoul’s vibrant music scene just welcomed an undeniable force as global K-pop super rookie boy group ALPHA DRIVE ONE (ALD1, 알디원) triumphantly concluded their first week of music show activities. This highly anticipated debut has already set a high bar, leaving fans and critics alike captivated by their powerful stage presence and impeccable synergy.
The eight-member powerhouse, composed of Rio, Junseo, Arno, Geonwoo, Sangwon, Xinlong, Ansin, and Sanghyun, showcased their versatility and explosive energy with performances of both the pre-release track ‘FORMULA’ and the title track ‘FREAK ALARM’ from their debut mini-album, ‘EUPHORIA’. Their captivating stage command immediately drew significant attention, signaling the arrival of a major new player.

Following the release of ‘EUPHORIA’ on January 12, ALPHA DRIVE ONE embarked on a whirlwind tour of Korea’s top music programs. Their debut stages were a masterclass in varied concepts and styling, meticulously tailored to fit the mood of each song, demonstrating their remarkable adaptability.
- 🎤 Mnet’s ‘M Countdown’
- 🎶 KBS2’s ‘Music Bank’
- 📺 MBC’s ‘Show! Music Core’
- 🌟 SBS’s ‘Inkigayo’
A particular highlight was their special collaboration stage on MBC’s ‘Show! Music Core’ with BEATPELLA HOUSE. The performance began with BEATPELLA HOUSE, seamlessly transitioning into ALPHA DRIVE ONE’s ‘FORMULA’ through the clever use of the group’s signature sound. This unique, integrated production amplified the appeal of their stage, creating an unforgettable experience for viewers.

Through their debut week on music broadcasts, ALPHA DRIVE ONE unequivocally showcased their polished team performance and the rock-solid synergy of all eight members. Their powerful group choreography, striking ending poses, and undeniable teamwork earned them the well-deserved moniker of ‘killing performance’ idols, leaving an indelible mark on the K-pop landscape.
The mini-album ‘EUPHORIA’ itself tells a compelling story. It captures the thrilling moment when eight individuals, each pursuing their dreams in their own way, unite to form one team. The album encapsulates the powerful emotions and overwhelming euphoria of this long-awaited beginning, infused with ALPHA DRIVE ONE’s distinct energy and narrative. Their debut title track, ‘FREAK ALARM’, acts as the group’s inaugural alert to the world, signaling their arrival as a unified force.
Beyond captivating stages, ‘EUPHORIA’ achieved phenomenal commercial success. The album soared past 1.44 million copies in first-week sales (hanteo), securing its status as a million-seller. This incredible feat places them as the second-highest K-pop group debut album in first-week sales, trailing only ZEROBASEONE (ZB1), further solidifying their ‘super rookie’ status and immense global potential.
With such a strong first impression across album sales, digital performance, and captivating stage presence, ALPHA DRIVE ONE is undoubtedly poised for a bright future. We eagerly anticipate their continued active promotions and the many exciting achievements yet to come.
Watching ALPHA DRIVE ONE hit the ground running with such a polished debut truly sets a new benchmark. Their synergy and stage presence are undeniable, making them a group to watch closely as they redefine the next wave of K-pop excellence.
Editor: Eric Choi 🍜













