TREASURE’s “PULSE ON” Tour Ignites Global Fandom with Electrifying Spot Video! 🔥✈️

The air is thick with anticipation as K-pop powerhouse TREASURE continues its monumental “2025-26 TREASURE TOUR [PULSE ON]”, and if you thought the energy couldn’t get any higher, think again. A recently unveiled spot video has set the global stage ablaze, offering a tantalizing glimpse into the sheer passion and electrifying performances that define this incredible journey. As seasoned travelers in the K-culture landscape, we at Hello Korea are thrilled to see TREASURE not just perform, but truly connect across continents.

YG Entertainment dropped the highly-anticipated ‘2025-26 TREASURE TOUR [PULSE ON] – SPOT VIDEO’ on its official blog on January 5th. This dynamic visual is more than just a promotional clip; it’s a raw, unfiltered snapshot of the emotional highs and explosive energy that have been captivating audiences since the tour kicked off in October last year. It perfectly encapsulates why TREASURE is rapidly becoming one of K-pop’s most sought-after live acts.

From heartwarming moments of the members encouraging each other backstage to the relentless, high-octane performances that leave fans breathless, every frame of the spot video pulsates with unbridled enthusiasm. What truly stands out, however, are the members’ expressions of pure joy as they seamlessly connect with their audience. The palpable excitement and the scorching heat of the crowd are vividly captured, sending expectations for the remaining concerts soaring.

The “2025-26 TREASURE TOUR [PULSE ON]” is an ambitious undertaking, spanning an incredible 14 cities and 27 shows. Having successfully concluded their initial legs in Seoul, Tokyo, Aichi, Fukuoka, and Kanagawa, the group is now poised to bring their sensational show to even more global destinations.

Here’s where TREASURE is headed next, continuing their incredible journey:

• 🇯🇵 Completing remaining Japanese dates
• 🇲🇴 Macau
• 🇹🇼 Taipei
• 🇵🇭 Manila
• 🇮🇩 Jakarta
• 🇸🇬 Singapore
• 🇭🇰 Hong Kong
• 🇹🇭 Bangkok
• 🇲🇾 Kuala Lumpur

This tour is further distinguished by TREASURE’s entry into stadium-level venues such as the iconic Kyocera Dome Osaka and Bangkok National Stadium. This significant leap underscores their burgeoning global stature and solidifies their reputation as a truly formidable “performance-oriented artist.” With each leg, TREASURE continues to demonstrate an upgraded capacity for captivating massive crowds, showcasing their powerful stage presence and unparalleled showmanship.

Beyond their current tour, TREASURE had an exceptionally active 2025, marked by the release of their special mini-album [PLEASURE] and their 3rd mini-album [LOVE PULSE]. They cemented their presence at major year-end programs, including the ‘2025 SBS Gayo Daejeon’ and ‘2025 MBC Gayo Daejejeon Meot’. As we move further into 2026, it’s clear that TREASURE’s global impact is only set to grow.

The electrifying energy of TREASURE’s “PULSE ON” tour is a testament to their dedication to connecting with fans worldwide, turning every city into a vibrant hidden gem of musical passion. Their journey across diverse landscapes mirrors the very spirit of exploration and discovery we cherish.

As TREASURE continues to redefine what it means to be a global K-pop act, we eagerly await every new pulse of their incredible journey.

Editor: Jiyoon Lee ✈️