🚨 MAJOR NEWS! LE SSERAFIM’s Agency, SOURCE MUSIC, Launches FIRST-EVER Global Boy Group Audition! 🚀
Hold onto your lightsticks, K-Pop fans! We at Hello Korea have some groundbreaking news that’s set to shake up the industry. SOURCE MUSIC, the powerhouse agency behind global phenoms LE SSERAFIM, has just dropped a bombshell announcement: they are officially launching their very first boy group audition! This isn’t just an audition; it’s a historic moment for a company renowned for cultivating some of K-Pop’s most iconic female acts.

For the first time since its inception, SOURCE MUSIC is opening its doors to male trainees, signaling a monumental expansion of its artist roster. This move comes after their incredible success stories with groups like the legendary GFRIEND and the currently reigning queens, LE SSERAFIM, showcasing their unparalleled production and management capabilities. The industry is buzzing with anticipation over what kind of talent this new venture will uncover.
The highly anticipated “SOURCE MUSIC 2026 GLOBAL BOY AUDITION” officially kicked off its application period on January 5th and will run until January 25th. Here’s what aspiring idols need to know:
- 🗓️ Application Period: From January 5th to 25th (approximately three weeks).
- 💻 Method: All applications must be submitted online.
- 🌍 Eligibility: Open to all male individuals born after 2008, regardless of nationality or residence.
- 🎤 Categories: Applicants can showcase their unique charm and individuality through singing, rapping, dancing, or any other form of self-expression!
Speaking of unique charm, the audition’s promotional materials are already making waves. The official posters, released on January 5th across the audition website and social media, feature a captivating spaceship carrying audition information. This creative concept boldly likens SOURCE MUSIC‘s inaugural boy group audition to humanity’s first space launch, symbolizing a new frontier. The free-form arrangement of text and graphics perfectly embodies the agency’s commitment to showcasing the individuality and autonomy of today’s teens.
Furthermore, accompanying videos released on the HYBE Labels YouTube channel and the audition’s official SNS depict diverse young boys flaunting their talents in everyday settings. These visuals are designed to resonate with their peers, sparking a spirit of challenge and encouraging aspiring idols to step forward and seize this incredible opportunity. With various content set to be unveiled throughout the application period, the excitement around the audition is only expected to intensify. More detailed information can be found on the official SOURCE MUSIC website.
At its core, SOURCE MUSIC operates under the powerful philosophy that “music with reason and basis moves listeners.” This guiding principle has consistently led to the creation of impactful artists, including their current sensation, LE SSERAFIM, comprised of brilliant members Kim Chaewon, Sakura, Huh Yunjin, Kazuha, and Hong Eunchae. We can only imagine the caliber of talent they are looking to foster next!
This is a game-changer! SOURCE MUSIC stepping into the boy group arena after defining eras with GFRIEND and LE SSERAFIM means we’re about to witness K-Pop’s next generation truly redefine global trends.
Stay tuned to Hello Korea for all the latest updates on this monumental journey and the future stars emerging from SOURCE MUSIC!
Editor: Mia Kang 🌈













