Get ready to be swept away! tvN’s breathtaking lineup—’Undercover Miss Hong,’ ‘Spring Fever,’ and ‘I’ll Give You the Universe’—have ignited a wildfire of passion among viewers, showcasing the sheer force of tvN K-Drama Power as they collectively conquer the TV-OTT drama buzz charts.
In a truly astounding feat, all three dramas secured spots within the TOP 10 of the integrated TV-OTT Drama Buzz rankings for the first week of February. ‘Undercover Miss Hong’ clinched the coveted 1st place, with ‘Spring Fever’ charming its way to 2nd, and ‘I’ll Give You the Universe’ making a stellar debut at 7th. It’s a testament to tvN’s ability to craft narratives that resonate deeply with audiences across all days of the week, with each show dominating its respective Monday-Tuesday, Wednesday-Thursday, and Saturday-Sunday slots. Moreover, the spellbinding performances of tvN’s ensemble cast shine brightly, with Park Shin-hye and Ahn Bo-hyun claiming the 1st and 2nd spots in actor buzz, and five tvN stars gracing the TOP 10. This incredible surge has propelled tvN to reign supreme as the top broadcaster in the drama category for four consecutive weeks!
The Unforgettable Journeys Unfolding on tvN
‘Undercover Miss Hong’: A Charismatic Ride with a Superstar
The Saturday-Sunday drama, ‘Undercover Miss Hong,’ continues to break hearts and records. Its latest 8th episode reached a personal best of 9.4% viewership (Nielsen Korea, national paid platform기준), seizing the top spot in its time slot across all channels for three weeks running. The series also captured the hearts of the crucial 2049 demographic, outpacing all terrestrial broadcasters. The digital buzz is undeniable, with cumulative views for related videos soaring past 300 million! Globally, ‘Undercover Miss Hong’ has made its mark, landing at 5th on Netflix’s Top 10 Non-English Shows and entering the TOP 10 in nine countries and regions, including Korea, Hong Kong, and Vietnam. It’s a testament to Park Shin-hye‘s magnetic performance and the drama’s compelling story.
- 🎬 Park Shin-hye‘s powerful portrayal.
- 📈 Record-breaking viewership at 9.4%.
- 🌏 Global sensation: Netflix Top 5 Non-English Shows.
‘Spring Fever’: A Romance That Ignites the World
Securing the 2nd spot in buzz, the Monday-Tuesday drama ‘Spring Fever’ is down to its final, heart-stopping episode. Its 11th installment garnered a remarkable average of 5.5% viewership (Nielsen Korea, national paid platform기준), with a peak of 6.5%, proving its captivating grip on audiences. Digital content related to ‘Spring Fever’ has amassed an astonishing 500 million cumulative views! The global reception is equally fervent. According to FlixPatrol, ‘Spring Fever’ has spent five consecutive weeks in Amazon Prime Video’s ‘TV SHOWS’ Top 10 and charmed its way into the Top 10 in a staggering 47 countries, including the U.S. and the U.K., continuing its global fairytale. Ahn Bo-hyun‘s undeniable charisma is truly making waves!
- 💘 Ahn Bo-hyun‘s irresistible charm.
- 🔥 Digital content views exceed 500 million.
- 🌍 International hit: Top 10 in 47 countries on Amazon Prime.
‘I’ll Give You the Universe’: A Wholesome New Beginning
Making its grand entrance on February 4th, the Wednesday-Thursday drama ‘I’ll Give You the Universe’ swiftly ascended to 7th place in buzz during its premiere week. The delightful chemistry between Bae In-hyuk and Noh Jung-eui, coupled with its brisk pacing and the utterly charming synergy of Park Yu-ho (as ‘Woo-joo’), has captivated viewers from the very first episode. Digital videos related to the show hit over 100 million cumulative views in just its first week! This drama promises a heartwarming blend of youthful romantic comedy and pure, innocent parenting tales, leaving us eagerly anticipating its unfolding narrative.
- 🥺 Wholesome romance with Bae In-hyuk and Noh Jung-eui.
- 🍼 Adorable baby Park Yu-ho bringing healing smiles.
- 🚀 Explosive debut: 100 million+ digital views in week one.
The Heart of tvN’s Storytelling Magic
A tvN insider shared that the secret behind these dramas’ skyrocketing views and social mentions lies in how each show’s unique charm points resonated so deeply that they expanded through word-of-mouth. ‘Undercover Miss Hong’ initially shone with Park Shin-hye‘s brilliant acting and captivating character. Moving forward, the narrative promises even more delightful team play and solidarity between Hong Geum-bo (played by Park Shin-hye) and an array of charming supporting characters, multiplying the joy for audiences.
‘Spring Fever’ has been sending powerful waves of laughter and fluttery excitement, primarily centered around the irresistible new male lead, Seon Jae-kyu (played by Ahn Bo-hyun), a ‘manly man’ you can’t help but fall for. Meanwhile, ‘I’ll Give You the Universe’ delivers unparalleled, heartwarming healing through the delightful chemistry of a cute baby and handsome leads. This trio exemplifies how tvN is enriching our weeks with diverse joys, and we eagerly await more of their compelling narratives and heartfelt connections.
These dramas aren’t just hitting numbers; they’re crafting unforgettable emotional journeys that truly captivate and resonate with fans, proving tvN’s exceptional touch in storytelling. It’s a beautiful moment for K-drama lovers everywhere to witness such a rich tapestry of narratives unfolding.
Editor: Hana Lee 🎬
