
The moment we’ve all been eagerly anticipating is finally here! Girl group KiiiKiii is set to unveil the first live performance of their latest track, ‘404 (New Era),’ captivating audiences with their innovative KiiiKiii 404 Concept.
According to Starship Entertainment, KiiiKiii (comprising Jiyu, Esol, Sooyi, Haeum, and Kiiya) will make their grand appearance on Mnet’s ‘M Countdown’ on the 29th, showcasing the title track from their second mini-album, ‘Delulu Pack.’
‘404 (New Era)’ boldly reinterprets the familiar ‘404 Not Found’ error code through KiiiKiii‘s distinctive creative lens. Built upon the pulsating rhythms of UK house and garage sounds, the track boasts an irresistible beat, a rich tapestry of the members’ diverse vocal colors, and powerful rapping. The lyrical narrative, painting a picture of ‘freedom existing without coordinates,’ has already seized the hearts and imaginations of listeners.
‘404 (New Era)’ has already electrified the airwaves, topping YouTube’s trending music and daily music video charts as of January 28th. By 9 AM today, it soared to #1 on Apple Music Korea’s popular videos and #2 on its overall chart. The new album, ‘Delulu Pack,’ also claimed the #1 spot on the popular album chart, demonstrating a continuous upward surge in fan reception. Within just three days of its release, it entered Melon’s TOP100, peaking at #3 on the HOT100 chart and #2 on Bugs’ real-time chart. Every song from the album also landed within the top 10 on China’s QQ Music trending chart, hinting at its undeniable resonance with fans worldwide.
As excitement and anticipation for KiiiKiii‘s ‘404 (New Era)’ reach a fever pitch, let’s delve into the key elements that make their comeback stage an absolute must-see.

A New Sonic Horizon: KiiiKiii’s Evolving Artistry
Embracing a fresh genre, KiiiKiii promises an expanded musicality and a breathtaking vocal spectrum. The track opens with the profound, resonant low tones of Kiiya and Esol, instantly drawing you into its world. Jiyu’s clear, potent diction effortlessly bridges rap and vocal lines, anchoring the song’s core. Completing this sonic journey, Sooyi and Haeum contribute their gentle, ethereal timbres, weaving a hypnotic flow that keeps listeners captivated until the very end.
The clever lyrical plays, such as ‘points beyond coordinates’ and the playful ‘perfect even with a blank canvas’ – a nod to their innate mastery – amplify the listening pleasure. Furthermore, KiiiKiii‘s signature wit shines through with delightful phrases like ‘Wink Wink Meong,’ infusing the song with an extra layer of their unique charm.
Performance Artistry: The ‘Gen Z’ Vibe Unleashed
The snippets of choreography teased through their music video and various challenges have already created a stir, building immense anticipation for the full performance debut on music shows. Expect a seamless blend of sophisticated, voguing-inspired movements and dynamic, powerful group formations that inject a thrilling sense of speed into the vibrant rhythm. This fusion is guaranteed to ignite an ‘internal dance’ within every viewer.
Adding another layer of allure, KiiiKiii‘s trademark intuitive choreography visually translates the lyrics, creating a truly arresting stage. Gestures that mimic taking a selfie or the iconic ‘404’ hand signs brilliantly amplify their ‘Gen Z aesthetic,’ ensuring the stage is bathed in KiiiKiii‘s unmistakable color and energy.
Visual Maestros: ‘404 (New Era)’ Embodied On Stage
With concept photos and content shared across social media and official websites already going viral, all eyes are now on the visual spectacle and styling they’ll present on stage. Known for their incredible versatility in embracing diverse concepts, KiiiKiii is poised to expand the fantastical world of ‘404 (New Era)’ through an even richer array of styling choices.
In the music video, KiiiKiii effortlessly embodied divas traversing time and space, flawlessly pulling off everything from kitsch to lovely to retro aesthetics. The curiosity is immense: what captivating visuals will they bring to the stage, further enhancing the joy of watching them perform?
KiiiKiii launched their second mini-album, ‘Delulu Pack,’ on January 26th. Fans can catch their highly anticipated ‘404 (New Era)’ stage debut on Mnet’s ‘M Countdown’ at 6 PM on the 29th.
This comeback solidifies KiiiKiii‘s visual artistry, proving they are in a league of their own when it comes to crafting immersive worlds for their music. The sheer creativity in their aesthetic and narrative presentation is what truly wins over the hearts of fans globally.
Editor: Jayden Han 📸














